Largest Prize Purse in SUP Possible Thanks to Presenting Sponsor Salt Life and Supporting Sponsors OluKai, GoPro and West Marine SAN CLEMENTE, Calif., July 27, 2015SUP magazine is pleased to announce the inaugural 2015 Pacific Paddle Games presented by Salt Life will offer a groundbreaking $55,000 prize purse. The richest prize money ever offered in the sport of SUP racing is possible thanks to the generous support of presenting sponsor Salt Life, as well as supporting sponsors OluKai, GoPro and West Marine. The Pacific Paddle Games, which will be held on October 10-11 at Doheny State Beach, a California State Park, in Dana Point, is destined to be the world’s preeminent SUP race and draw all of the top racers to Southern California.

“We are thrilled to be a sponsor of this year’s Pacific Paddle Games that will feature the top elite athletes in the field,” says Salt Life President Jeff Stillwell. “Watching this sport grow as it has over the past few years plays right into what our brand is all about.”

The Pacific Paddle Games will draw racers from around the globe for an exciting weekend of innovative surf race formats and big prizes. But there will be something for everyone, with divisions for open, junior and advanced paddlers.

The Pacific Paddle Games festival area will feature the West Marine Demo Zone, the largest SUP demo area in the country, offering opportunities to trial SUP boards and gear, learn tips and tricks from the pros, and meet your favorite athletes in a fun and festive atmosphere for the whole family.

The 2015 Pacific Paddle Games wouldn’t be possible without the generous support of our sponsors and partners.  Big thanks to Salt Life, OluKai, GoPro, West Marine and California State Parks.

Stay tuned to for more information on courses, athletes, registration and more, coming soon. #PPG2015



Salt Life is an authentic, aspirational and lifestyle brand that embraces those who love the ocean and everything associated with living the “Salt Life”. Founded in 2003 by four avid watermen from Jacksonville Beach, Florida, the Salt Life brand has widespread appeal with ocean enthusiasts worldwide. From fishing, diving and surfing, to beach fun and sun-soaked relaxation, the Salt Life brand says “I live the Salt Life”. From its first merchandise offerings in 2006, Salt Life has grown to more than $30 million in annual sales, with distribution in surf shops, specialty stores, department stores and sporting goods retailers.


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