Cardi B Closes Out The 2017 Swisher Sweets Artist Project With Sold-Out Show At New Orleans' Joy Theater

NEW ORLEANS (December 31, 2017) - GRAMMY® nominated rap/hip hop artist Cardi B performed for a sold-out crowd at the Swisher Sweets Artist Project NOLA Takeover at New Orleans' Joy Theater on Friday night. The massive end-of-year show also featured performances by Machine Gun Kelly, New Orleans' own DJ Mannie Fresh, Chanel West Coast, Kelechi, KB The Boo Bonic, Jay Vinchi and Tobi Lou. Download high resolution photos here. (Photo credit: Marc Morrison)

"The Swisher Sweets Artist Project is a passion project for me because I truly see the value in connecting with our consumers through music." said John Miller, president of Swisher International, Inc. "Giving emerging artists a platform and supporting the artist community as a whole is at the forefront of the Artist Project. It is amazing to see how it has evolved in a short time, and tonight's sold-out show is the culmination of that."

Now in its third year, the Swisher Sweets Artist Project has generated a substantial platform for emerging artists, while giving back to the artist community in each city they visit. This year, the Swisher Sweets Artist Project awarded $10,000 in grants for emerging artists and hosted Pack Nights in Los Angeles, Detroit, Atlanta and Houston. The Artist Project will return in 2018 with stops in Los Angeles, Detroit, Atlanta, Philadelphia, Houston and New Orleans. Stay tuned for talent announcements and visit for more information.

About Cardi B:

Cardi B’s rambunctious spirit and brave tongue garnered instant online popularity, rapidly increasing her fan base. She has evolved into an entertainer and actress and a renowned rapper in just a short time. Cardi has also risen to rap success and fame, releasing her mixtape Gangsta Bitch Music Vol. 1 in 2016 and Gangsta Bitch Music Vol. 2 in January 2017.  Cardi B is currently at the top of her game with her latest hit single “Bodak Yellow.” The track has continued to break records and climb the charts since its release, currently holding the #3 spot on the Billboard Hot 100 chart, making it the first song by a female without a feature artist to reach the Top 3 in 2017. “Bodak Yellow” is also #1 on the Hot Rap Songs chart, making it her first #1 on a Billboard chart. She recently made an appearance on The Wendy Williams Show to perform the hit, as well as at the MoMA PS1 Warm Up music series. Cardi was recently featured on the cover of The Fader’s 2017 Summer Music Issue as well as in a major feature in the New York Times Style section­.  She is also heralded as a fashion icon highlighted by ELLEVogue and MAC.

About Swisher Sweets Artist Project: 

The Swisher Sweets Artist Project is an ongoing initiative to provide unique opportunities for artists to create, share and pursue their passion. For fans, it’s a way to be at the forefront of what’s new and emerging in the world of music, arts and entertainment. The Swisher Sweets Artist Project presents a live event series in multiple cities across the U.S., all while awarding more than $25,000 in grants throughout the year. For more information, visit